LOEWE and On Debut The Cloudsolo Hiker With A Collection Designed For Artistic Exploration

For Fall Winter 2026, LOEWE and On present a brand-new shoes and ready-to-wear collection formed by creative expedition. Debuting the Cloudsolo Hiker and Cloudtilt Cosmic, the collection is accompanied by a project including artists Joan Jonas, Martine Syms and Tarek Atoui as they move through the environments that form their work.

Lensed by professional photographer and director, Rosie Marks, the hero project movie and accompanying shorts follow the artists in between their workshops and the landscapes that notify their practices, from forest courses to city streets. Through voiceover, the artists assess how interest, individual strategy and physical expression are formed by motion, and how motion feeds back into the studio.

Bringing point of views formed by their specific practices, the artists check out motion as a source of imagination and discovery. Video and efficiency artist Joan Jonas reacts naturally to the natural world through outfit and motion, while artist and author Tarek Atoui links motion with the liberty to listen, experiment and play. For filmmaker Martine Syms, browsing the city ends up being an act of expedition – following the courses of those who came before her.

The collection presents 2 brand-new shoes designs, broadening the LOEWE and On partnership with fresh silhouettes.The Cloudsolo Hiker remodels treking codes combining its cloud heel with a lugged outsole and signature marble rubber, whilst customized hooks, two-tone rounded laces and a co-branded metal buckle protect the upper. The Cloudtilt Cosmic provides the initial Cloudtilt a sleeker profile. Its brand-new CloudTec Phase bottom system utilizes a noticeable arch and bigger cavities for cushioning, while crafted mesh, transparent layers and Anagram sewing specify the upper. The Cloudsolo Hiker can be found in sand, dark khaki, black and fox red; the Cloudtilt Cosmic in black, black/white, white, dark sand, brilliant orange and lilac.

The ready-to-wear offering equates LOEWEs signature method to form and materiality into practical outside codes. Parkas and puffers include adjustable hoods and hems, zipped pockets and ventilation. Micro-ripstop coats, a packable poncho and pleated freight pants include useful energy with a refined edge. Stretch double-jersey tops, skirts and bootleg pants utilize mesh ventilation, together with efficiency shorts, technical jerseys and French terry hoodies. The colour scheme covers black, khaki green, dark orange, purple and yellow, with multicolour Swiss Alps prints throughout chosen pieces.

The LOEWE and On collection launches on October 15 and will be readily available in choose LOEWE and On shops and online.

Possessions

About On

On was born in the Swiss Alps in 2010 with the objective to fire up the human spirit through motion an objective that still guides the brand name today. Fifteen years after market launch, On provides industry-disrupting development in premium shoes, clothing and devices for high-performance running, outside, training, all-day activities and tennis. Ons acclaimed CloudTec and LightSpray development, purposeful style and groundbreaking strides within the circular economy have actually drawn in a fast-growing international fan base motivating human beings to check out, find and Dream On.

On exists in more than 80 nations internationally and engages with a digital neighborhood on www.on.com

About LOEWE

Established in Spain in 1846, LOEWE is among the worlds significant high-end homes. Since 2025, your home has actually been under the imaginative instructions of Jack McCollough and Lazaro Hernandez; their creative perceptiveness and strenuous method to craft lining up with LOEWEs worths. This brand-new chapter redefines the Houses core perceptiveness, which check out an intellectual and lively method to style, a strong and dynamic take on the Spanish way of life and an unrivaled leather competence.